by Serena Carcasole | Feb 12, 2019 | Book Publishing, Business / Entrepreneurship, Content Marketing, Entrepreneurship, Lead Generation, Online Marketing, Scaling, Success, Visibility
Are you an ambitious entrepreneur that dreams of writing a book one day? Someday is not a day of the week which is why now is the time for you to seriously consider becoming a published author! Why should you write a book sharing your story or expertise? It'll...
by Michele Wacek | Dec 27, 2018 | Content Marketing, Entrepreneurship
When it comes to sales, you probably already know that persuasion is an important skill to master. And, you may know, too, that the more effectively you can access people's emotions, the more effectively you can persuade them to take action. To put it simply,...
by Michele Wacek | Nov 5, 2018 | Business / Entrepreneurship, Content Marketing, Entrepreneurship, Lead Generation, Online Marketing
If you've ever opted in for an online training or a gift from an entrepreneur or author (such as a mini-course or a book), then you've seen and used an opt-in page. Just in case you're not familiar with the terminology, an opt-in page is a web page that collects...
by Serena Carcasole | Aug 24, 2018 | Content Marketing, Entrepreneurship, Lead Generation, Online Marketing, Social Media
You may be noticing a lot more videos and visual marketing platforms online these days. With video becoming increasingly popular, and the choice of most online users, it’s no wonder hosting sites like YouTube and Vimeo are trying to out-compete for your attention....
by Serena Carcasole | Mar 30, 2018 | Content Marketing, Entrepreneurship, Online Marketing
The fear of visibility is something that many of us know all too well. It held me back for years, keeping me in the shadows, allowing me the comfort of staying small and hidden. If you are not where you want to be in your relationships, life or in your business then...